OkCupid Becomes First Leading Dating App to Publish Pronoun Feature
New profile function provides a separate room for LGBTQ daters to mention and share their pronouns
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Sep 10, 2018, 12:00 ET
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NYC, Sept. 10, 2018 /PRNewswire/ — OkCupid announced today that it’ll end up being the very first leading dating application to build up a separate space on pages for the LGBTQ community to mention and share their pronouns. This functionality that is new enable daters to prominently display their pronouns alongside other essential individual characteristics, in order that OkCupid daters can link and locate love as their authentic selves. OkCupid collaborated with GLAAD, a leader within the advertising of LGBTQ acceptance, to make certain this brand new function accurately represents and empowers OkCupid daters who wish to share their pronouns.
OkCupid has a lengthy reputation for marketing inclusivity, while the leading that is first application to expand to 13 intimate orientations and 22 sex choices. Now, the business will continue to foster these meaningful connections by providing a location where daters can share a crucial facet of by themselves- their pronouns. It really is an extension that is natural of’s objective of matching people on which issues in their mind — and empowers individuals them expressing their authentic selves.
Melissa Hobley, CMO of OkCupid says, « we are proud that OkCupid may be the very first leading dating application to enable daters to prominently share their pronouns. The most wonderful, significant and gratifying connections are created when individuals have the ability to determine and so are celebrated as his or her authentic selves. «
This product function ended up being created by OkCupid employee, Rowan Rosenthal, whom utilizes they/them pronouns. Rowan wished to enable other daters to construct significant connections on OkCupid within an way that is authentic.